Deciding to become a work at home mom is really the easy part as most of us find. The hard part is figuring out how you’ll monetize your skills.
While some take the Virtual Assistant route (if that’s you, check out learn more about how to find your first clients) and others head in the e-commerce direction, others start a mom blog.
And why not?!
As a mom, you’ve got loads of wisdom and experiences and insight to share with the world!
It’s that raw authenticity that will help you connect to your new audience, an essential foundational step if you plan to monetize your blog—and you should.
You absolutely should, and there are a few ways you can monetize your new mom blog right from the start.
Traditional ads are one of the first ways new bloggers begin making money. Networks like Google Adsense are particularly popular with new bloggers because of the low threshold for entry.
There are simply less requirements to get approved for Adsense.
The downside is that the pay is also quite low. Adsense ads may pay per click or impression, and both tend to be low for new blogs.
Deciding to monetize your blog with Adsense ads from the start is a personal decision, and like anything there are pros and cons.
Some things to consider:
- Do my ads affect my readers’ experience?
- Do my ads slow down my site?
- Are the ads relevant to my readers?
Affiliate marketing has the potential to be an incredibly lucrative way to monetize your blog.
Affiliate marketing is the process of linking to other brand’s products in exchange for a percent of any sale.
Amazon Affiliates and Shareasale are popular affiliate programs with bloggers, and commissions range from around 3-15% on average depending on the program.
While this option is dependent on traffic and your readers converting into buyers once they leave your site, it is an ideal way to build passive income. Once an affiliate link is placed on your blog, it will continue to earn you money without any additional work on your part.
Working with brands either directly or through middle men like Massive Sway or Heartbeat is another popular way to monetize your blog.
While there is an idea that you must have a huge audience to get sponsored posts, that’s simply not true.
Yes, the highest paying sponsorships will require a large amount of traffic or social media followers.
But even new or smaller blogs can score lucrative sponsorships.
The trick is to get some traction on your blog and build a foundation of good quality content. Then reach out to brands (you’ll have better luck with smaller brands at the start) and leverage your blog’s niche, high level of engagement, and the exclusivity of your community.
Focus on what you can do for their brand rather than any reach you may lack as you initially grow.
Services & Courses
Offering your services as a Virtual Assistant, Coach, or Mentor is one more way your blog can open the door to a steady paycheck as a work at home mom.
Think about the unique skills you possess.
What is something you have experience or expertise in that others would benefit from?
Now, turn that into an online course, service, or coaching point. Use tools like ConvertKit or Teachable to deliver that content or funnel your blog readers into your service.
Many work at home moms will offer a small freebie as a teaser to bring traffic to their site and further advertise their service or course.
Making money online as a work at home mom is less about how you do it and more about what you do.
There are literally hundreds of ways to make money online and be a successful work at home mom. Blogging is just one of those amazing ways you can do it.